2024 State of Christian Retailing

Beyond the Shelves

Uncover 2023’s numbers, decode trends, and get a glimpse of what's shaping the aisles. It's not just information; it's your playbook for the year ahead.

This report draws on data from more than 200 U.S. Christian bookstores, representing an impressive $84 million in sales, 2.26 million consumer receipts, and extensive nationwide survey results. Report includes:

REPORT INCLUDES:

  • In-depth analysis of year-end sales

  • Cross-channel bestsellers comparisons

  • A front-row seat to product category trends

  • Snapshots of retailer outlook

“2023 Christian retail sales witnessed a substantial 8% increase over 2022, with an impressive 79% of stores reporting a surge in sales! Our retail partners consistently inspire us through their agility and unwavering resolve—these retailers are making a remarkable kingdom impact.”

— GREG SQUIRES, PRESIDENT, THE PARABLE GROUP

Yep, I’m ready to download the 41-page report.

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Press Release